HOW WAKE COUNTY PIOS UTILIZE
BRIDGE4PS FOR ENHANCED COMMUNICATION
The Bridge4PS channel serves as a powerful collaboration
platform for Public Information Officers (PIOs) across
Wake County, enhancing communication and resource
sharing in real time. It supports everyday coordination
and serves as a centralized space for incident-specific
discussions, such as election security and disaster
recovery. Users can share files, receive event updates,
and streamline media inquiries, enabling PIOs to
coordinate efforts effectively and enhance messaging
accuracy. This results in improved operational efficiency
and better management of public communication.
IMPACT OF BRIDGE4PS
Bridge4PS significantly enhances coordination and
communication among PIOs compared to traditional
methods. The platform fosters real-time updates and file
sharing, making it more efficient than emails or scattered
tools. Its dedicated channels for events like elections
ensure organized discussions and easy access to relevant
information. This structured approach allows seamless
coexistence of routine updates and critical incidents,
improving both daily operations and crisis management.
A notable advantage is the facilitation of crossjurisdictional collaboration, which enables resource
sharing, message amplification, and coordinated
responses. The platform enhances situational awareness
by consolidating updates from various agencies for a
comprehensive operational view. Additionally, the rapid
identification and management of misinformation boost
public trust and ensure clarity in communications across
Wake County.
HIGHLIGHTS
CROSS-JURISDICTIONAL COORDINATION:
Promotes collaboration across agencies,
improving public messaging and resource
distribution during emergencies.
ENHANCED SITUATIONAL AWARENESS:
Users can quickly share and access critical
information, including incident details
and updates, ensuring comprehensive
knowledge of ongoing situations.
PROACTIVE MANAGEMENT OF MISINFORMATION:
The channel aids in identifying and debunking
misinformation (e.g., false ballot theft claims),
allowing PIOs to maintain accurate messaging
and mitigate public confusion.
KEY FEATURES USED
- Users Directory
- Secure messaging
- Picture/File/Video sharing
- Reactions
MEMBERS
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JURISDICTIONS/ ORGANIZATIONS
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DESCRIPTION
The Wake County PIO Bridge4PS channel has
been pivotal in enhancing communication and
coordination among PIOs. It has supported
both everyday operations and high-stakes
emergencies, with initial activities focusing
on setting user permissions and file-sharing
capabilities. During Hurricane Helene in
September 2024, it became essential for
coordinating recovery efforts and resource
deployment, and similarly played a crucial
role during an active shooter incident in
October 2024.
The platform is used for a variety of other
operations such as to facilitate coordination
during Harris Nuclear Plant siren tests and
NOAA radio updates for consistent public
communication. A Wireless Emergency
Alert (WEA) regarding an armed suspect in
January 2025 showcased its effectiveness,
despite a technical issue that required quick
clarification via the channel. The Bridge4PS
platform is additionally utilized for winter storm
preparedness and response, providing updates
on public safety measures and road closures,
thereby strengthening situational awareness
and unified messaging during both routine and
critical operations.
POINT-OF-CONTACT
- Sasha Godwin
- Emergency Management Specialist
- Sasha.godwin@wake.gov
- 919-576-7968
- Bridge ID: @godwin.sasha.wcema-nc
LEAD ORGANIZATION
Wake County Emergency Management
OTHER PARTICIPATING ORGANIZATIONS
Apex PD, Cary Communications, Cary PD, Fuqua-Varina Communications, Garner Communications, Garner PD, Knightdale PD,
NC State University Communications, Raleigh Communications, Raleigh FD, Raleigh PD, Rolesville Communications, Wake County
Communications, Wake County Public School System, Wake County Sheriff’s Office, Zebulon Communications.